INTELLECTUAL PROPERTY and
UNFAIR COMPETITION
TRADEMARKS
Among the distinctive signs used by the company, the law provides for the possibility of registering a trademark. This institution:
1) Protects the asset: it guarantees the owner an exclusive right that allows him to prevent the unauthorized use of an identical or similar trademark;
2) Enhance the asset: owning a brand not only serves a defensive purpose, but also allows you to monetize its value.
APPUNTO is one of the leading national operators and has chosen, in the interest of transparency, to publish its activity data.
The Firm records:
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a trademark-registration success rate in Italy of 98.15%, compared to a national average of 86.22% (+11.93 points);
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an almost negligible rate of refusals/oppositions/litigation.
The full report, based on public data, is available HERE.
DESIGN
A design and model is a patent that guarantees exclusivity over the external appearance of a product: the shape, the motifs and contours, the structure, the materials, the ornamentation and the colours.
The institute applies to any industrial or artisanal object, including the components of a complex product, packaging, presentations, graphic symbols or typographic characters.
PATENTS
A patent gives its owner the right to prohibit third parties from using the patented product or the one directly obtained with the process in question.
It performs a dual function: it protects and enhances a technological innovation , a product or process that provides a new solution to a technical problem that has not yet been addressed or resolved.
COPYRIGHT
Copyright protects intellectual works of a creative nature that belong to literature, music, figurative arts, architecture, theater and cinema, whatever the mode or form of expression.
It guarantees the owner:
- economic exploitation rights of the work created, which can be licensed by obtaining a royalty payment;
- moral rights which allow the author to be recognized as the creator of his own creative works and to oppose any modification or alteration of the work that damages his honor and reputation.
For any information: mail@studioappunto.com